Lesson Eight - Think about Black people beyond October
Be prepared to support and engage with the same people you’re talking about in October, year-round.
Latest News
Our thought pieces and latest thinking.
- Oct 27, 2020
- 2 min
Lesson Seven - Be open to being challenged and held accountable during Black History Month
Far better than staying silent, use this time to get feedback on past comms, and create the right space to be challenged and learn.
- Oct 22, 2020
- 2 min
Lesson Six - Change the record during Black History Month
Instead of organising another panel talk on diversity, consider other types of events that could lead to more productive conversations.
- Oct 20, 2020
- 2 min
Lesson Five - Respect Black peoples' value when planning Black History Month projects
Remember that Black History Month should focus on supporting communities and not on how your company can cut costs.
- Oct 15, 2020
- 2 min
Lesson Four - Use your strengths to add value to Black History Month
Businesses should be focused on their own strategy to work out what they can offer Black communities, rather than the other way around.
- Oct 13, 2020
- 3 min
Lesson Three - Prioritise positive internal change for Black employees over external comms
Hold a mirror up to your organisation and be prepared to realise, acknowledge and then take action.
- Oct 7, 2020
- 2 min
Lesson Two - Brands and businesses must approach Black History Month with purpose
A powerful campaign is backed by purpose and a genuine desire to support Black communities and the diversity within them.
- Oct 5, 2020
- 1 min
Lesson One - Plan ahead with your Black History Month campaign
Without the right planning, essential voices are more likely to be left out and content runs the risk of being viewed as tokenistic.
- Jun 18, 2020
- 4 min
Hamed Amiri is rewriting the story of refugee identity
This week, we are joined by Hamed Amiri, activist and newly published author of 'The Boy with Two Hearts'.
- May 28, 2020
- 4 min
The LGBTQIA-to-Z: A queersaurus of terms you need to know
We’ve put together a little LGBTQIA-to-Z: a Queersaurus of some (but by no means all) the need-to-know terms of the movement.
- May 14, 2020
- 4 min
Fatima Kried is bringing representation realness to Adland
Fatima Kried is rising through the ranks of the advertising world.
- May 13, 2020
- 2 min
Our take on anti-racism and earning the right to respond
We must address the structural and racial inequalities that Covid-19 and George Floyd’s death have brought to mainstream attention at last.
- Apr 29, 2020
- 1 min
Ramadan: The lowdown during lockdown
This year’s Ramadan is going to radically change the patterns and behaviours of billions of Muslims.
- Mar 10, 2020
- 4 min
Rahul Puri brings a new wave of storytelling to the South Asian diaspora
If you ever feel like your identity puts you in a box, what do you do? Build a dozen new boxes obviously.
- Mar 2, 2020
- 5 min
Manju Patel-Nair on unticking the box on 'Womanhood'
Manju Patel-Nair, is shaking up archaic perceptions of Desi women and all the tick boxes associated with her identity.
![Sofia Akel is decolonising academia from the 'Inside-Out[sider]'](https://static.wixstatic.com/media/ee93ca_00e52c97b99f4875a593a173ebc5f5bd~mv2.jpeg/v1/fill/w_454,h_341,fp_0.50_0.50,q_90,enc_auto/ee93ca_00e52c97b99f4875a593a173ebc5f5bd~mv2.jpeg)
- Feb 17, 2020
- 3 min
Sofia Akel is decolonising academia from the 'Inside-Out[sider]'
Researcher and Race Equality Specialist, Sofia is determined to shine a light of the institutional racism that exists in Higher Education.
- Jan 24, 2020
- 4 min
How brands could seize Lunar New Year and celebrate it with prosperity
We explore how brands might harness the difference dividend during Chinese New Year amongst the Chinese diaspora and beyond.
- Jan 13, 2020
- 3 min
Rakhi Patel-Nair on being D&I personified
Rakhi opens up about grappling with the multiple dimension of her identity as a “walking advertisement” of the UK’s rich diversity.
- Jan 7, 2020
- 1 min
London Sleeps: Christmas Day from a different point of view
British-Somali poet, Mohamed Mohamed shoots the capital's uncharacteristically quiet streets as Christmas Day breaks.
- Dec 18, 2019
- 3 min
50 shades of Nude with Vabyanti Endrojono Ellis
Vabyanti Endrojono Ellis made waves in 2016 by launching inclusive nude fashion brand, Nunude.