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Let us Unpack the issue. Fast.
Growth stalls and relevance falters when you’re operating with blind spots in an increasingly complex environment.

Diagnose what’s really happening across your organisation - from internal reality to impact.
You’re probably thinking: we know we have a relevance issue somewhere, but who can help us to find out what it is and how we compare to others?
The Outside-In Diagnostic
Our flagship diagnostic reveals where organisational assumptions are out of step with social reality — and what that gap is costing you.
We examine how your organisation is experienced, judge and interpreted by the people who matter most: customers, employees, partners and wider society.
We then compare this with how leaders currently understand the world they’re operating in.
The diagnostic combines:
Cultural and sector analysis
Leadership conversations
Sentiment and signal gathering
Behavioural and maturity mapping

What you get:
View
A clear view of where assumptions no longer hold
Root Causes
Shared understanding of root causes — not symptoms
Confidence
Confidence on where to focus, what to drop and what to prioritise
Foundation
A stronger foundation for growth-oriented decision-making
This work sharpened our understanding of what inclusion really means in practice—how it shows up in experience design, audience connection, and growth.
We partnered with London Marathon Group to embed Inclusion-led Relevance as a strategic growth capability, not a standalone initiative.
Find out more
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