OUR INITIATIVES

NOT YOUR ORDINARY WORKSHOP

Wokeshop is our latest service to help brands and senior marketers avoid the reputation damage of products and campaigns that might be perceived as misjudged and insenstive by certain minorities.

We have teamed up with strategic consultant, writer and campaigner Ben Brooks-Dutton to help leaders broaden their understanding of the societal and cultural context of the products and campaigns they want to bring to market.

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WAKE UP FEELING WOKE

Minoritease is our daily WhatsApp news roundup. We gather a handful of stories and articles which we think you need to hear, about people who need to be heard - in one easy-to-digest message every morning. Click below to sign up.

EDUCATE YOURSELF

We commissioned a survey of 1,000 Muslims in the UK to get to the heart of what it means to be Muslim, in Britain, in 2019. We packaged this into the S̶t̶e̶r̶e̶o̶types Study which you can (and should) read here.

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THE UNMISTAKABLES X DO THAT THING

We’ve partnered up with Do That Thing to offer a different kind of mentorship programme to young BAME creatives across the UK.